Build around real AI search opportunities
Select an advertising opportunity for your website and carry its persona, topic, and relevant prompts into your campaign. Give your message a clear audience and context instead of starting from a blank page.
AI search insights. Campaign-ready thinking.
Turn AI search opportunities into ChatGPT Ads campaign plans
Build around the questions your audience asks. Bilarna helps you generate focused briefs, shape ad creatives, prepare campaign specifications, and review connected account performance in one Ads workspace.
Plan and export first. Live publishing depends on your OpenAI account access.
- AI search context
- Start with a website opportunity, persona, and relevant prompts.
- AI-assisted planning
- Generate a campaign brief and review creative candidates.
- Your approval first
- Review and confirm your specification before any publishing attempt.
- Connected reporting
- See available paid performance from your authorized ad accounts.
From audience intent to a plan you can act on
AI search reveals the questions, topics, and personas that matter to your business. Your advertising plan should keep that context, not lose it between research, copywriting, and campaign setup.
Bilarna connects your selected opportunity to a guided OpenAI Ads draft. Review the strategy, choose your message, and prepare the details before deciding whether to export or attempt supported publishing.
Your campaign workflow
- 1
Choose the opportunity
Add your website, select an AI search advertising opportunity, and refine the persona and prompt cluster.
- 2
Shape your campaign
Generate and review a brief, compare creative ideas, and set the budget, schedule, landing page, and tracking fields.
- 3
Confirm, then take action
Confirm and export the specification. Connect an eligible OpenAI account to attempt publishing, then review available synchronized reporting.
An independent Bilarna workflow. Provider availability and permissions apply.
Research, creatives, and reporting. Connected.
Tools already available in Bilarna's Ads workspace, built to keep your campaign decisions grounded and under your control.
Generate a focused campaign brief
Get recommendations for your campaign name, objective, persona, landing page, messaging angle, value proposition, and call to action. Review the brief and apply the recommendations you want to use.
Create and compare ad ideas
Generate creative candidates from your reviewed brief. Choose a title and description, edit the copy, add an image URL, and save alternative candidates as variants in your creative library.
Plan the details in one guided builder
Define your campaign and ad group, budget, schedule, countries, contextual hints, and landing page. Add UTM parameters, a conversion event, and attribution configuration to your specification.
Keep control of export and publishing
Confirm your campaign specification and download it as JSON. OpenAI publishing requires a connected account and the necessary provider capabilities. Supported lifecycle controls are available only when write access is verified.
Review paid performance with context
Inspect synchronized campaigns, ad groups, ads, and available daily metrics. Review spend, impressions, clicks, CTR, conversions, and comparable summary CPA with reporting dates, currency, timezone, and sync status.
Leave with more than an ad idea
Create a structured specification you can review, keep, and take into your next campaign decision.
- An opportunity-linked campaign draft with persona, topic, and relevant prompts.
- A reviewed campaign brief and editable creative candidates.
- Campaign and ad-group settings, ad copy, image URL, and landing page.
- UTM, conversion-event, and attribution settings in your draft specification.
- Saved creatives and variants, plus internal A/B test notes and hypotheses.
- A downloadable JSON campaign specification after explicit confirmation.
Know what is available before you connect
OpenAI Ads planning and supported actions
Drafts and export are separate from live advertising. Publishing needs a connected account with the required capabilities. Activate, pause, and archive controls depend on verified write access. Provider acceptance and delivery are not guaranteed.
Google Ads and Meta Ads reporting
Connect authorized accounts to inspect synchronized campaigns and available paid metrics in read-only mode. Data keeps its reporting dates, currency, timezone, and sync context. Missing metrics are not treated as zero.
A clear path from insight to campaign specification
Choose the opportunity
Add your website, select an AI search advertising opportunity, and refine the persona and prompt cluster.
Shape your campaign
Generate and review a brief, compare creative ideas, and set the budget, schedule, landing page, and tracking fields.
Confirm, then take action
Confirm and export the specification. Connect an eligible OpenAI account to attempt publishing, then review available synchronized reporting.
ChatGPT Ads: frequently asked questions
What is Bilarna ChatGPT Ads?
Bilarna ChatGPT Ads is a campaign-planning and reporting workspace for turning AI search advertising opportunities into reviewed OpenAI Ads campaign drafts. It brings together opportunity context, AI-generated briefs, creative ideas, a guided builder, JSON export, and authorized account reporting. Bilarna is an independent platform, not an OpenAI product.
Can I publish ads directly to ChatGPT from Bilarna?
Publishing depends on your connected OpenAI Ads account, provider access, and the campaign, ad-group, ad, and creative capabilities available to that account. You must review and explicitly confirm the specification first. Bilarna does not grant OpenAI advertising access or guarantee that a campaign will be accepted or delivered. When publishing is unavailable, you can still prepare and export your draft.
Can I plan a campaign without connecting an ad account?
Yes. Draft planning, brief and creative generation, and confirmed JSON export are separate from provider publishing. Add your website and select an available AI search advertising opportunity to use the opportunity-led workflow. A connected, authorized account is required for provider synchronization, reporting, and supported publishing actions.
How does AI search data help me create an ad campaign?
You select an advertising opportunity associated with your website. Its persona, topic, and relevant prompt context help shape the brief and creative candidates. This provides context for your planning; it is not a forecast of paid search volume, conversions, or advertising performance.
What can I generate and edit?
Generate a campaign brief with recommended objectives, messaging, audience context, and landing pages, then create ad-title and description candidates from the reviewed brief. Edit the campaign settings and copy, supply an image URL, select alternative variants, and save the creatives. Image generation is not part of this workflow.
Does Bilarna support Google Ads and Meta Ads too?
The Ads workspace supports authorized Google Ads and Meta Ads account synchronization and reporting in read-only mode. Their imported campaigns, ad groups, and ads can be inspected, but Bilarna does not publish or modify Google or Meta campaigns through this workflow. OpenAI write actions depend on account capabilities.
Which advertising metrics can I see?
When supplied by your connected provider, reporting includes daily spend, impressions, clicks, CTR, and conversions. The overview also shows CPA for comparable available rows. Data availability depends on the account, date range, and synchronization. Missing measurements stay unavailable rather than being shown as zero, and different currencies or reporting timezones are not combined into a misleading total.
Does saving variants launch an A/B test?
No. You can save creative variants and internal test metadata, including a name and hypothesis. Saving these records does not publish ads or start a provider-side experiment. Provider-side A/B experiment execution is not currently available in this workflow.
Do ChatGPT Ads improve my organic AI visibility or SEO rankings?
Paid advertising and organic AI visibility are separate. A campaign does not guarantee an organic recommendation, citation, or search ranking. Bilarna also offers AI visibility monitoring, audits, content-gap analysis, and AI-native profiles to support your organic strategy. Imported paid campaigns are not automatically attributed to AI topics or opportunities.
Give your next campaign a better starting point
Bring your AI search context, campaign brief, and creatives together. Start with a plan you understand and approve.
Building your organic AI presence too? Explore AI-Native Profiles or AI Visibility Monitoring.