# Emarketed

## About

Marketing tools, resources, and insights to help ambitious brands scale through data-driven creativity.

- Founded: 2010
- Customers: 100+
- Verified: Yes

## Services

### AI SEO Services
- [Answer Engine Optimization](https://bilarna.com/services/ai-seo-services/answer-engine-optimization)

## Pricing

- Model: subscription

## Frequently Asked Questions

**Q: How is AEO different from traditional SEO?**
A: AEO (Answer Engine Optimization) and SEO (Search Engine Optimization) target different systems and user interfaces, though they share complementary goals for visibility. SEO primarily focuses on optimizing web pages to rank highly in the organic search results pages (SERPs) of traditional search engines like Google and Bing. Its success is measured by keyword rankings and organic traffic from those listings. In contrast, AEO specifically focuses on optimizing content to be selected and cited as a source within the generated text responses of AI answer engines like ChatGPT and Perplexity. The key difference lies in the output: SEO aims for a clickable link in a list of results, while AEO aims for verbatim citation within an AI-generated answer. This requires AEO strategies to prioritize extreme clarity, direct factual statements at the beginning of content, strong entity definition to help AI understand the brand's role, and a structure that mimics an ideal answer snippet.

**Q: What does an AEO audit typically include?**
A: An AEO audit is a comprehensive analysis that evaluates how well a website is positioned to be cited by AI answer engines. It typically includes several core components to establish a benchmark and actionable plan. First, it involves an AI visibility score, often on a 0-100 scale, assessing performance across key criteria AI systems use to evaluate sources. Second, it includes a detailed brand identity and entity analysis, examining how clearly the brand, its offerings, and its authority are defined for machine understanding. Third, a technical audit reviews the implementation of structured data (schema markup) and the presence of an 'llms.txt' file, which helps AI crawlers understand site content. Finally, a content structure review analyzes whether key pages are formatted with direct, answer-ready statements and proper topical clustering. The audit culminates in a prioritized action plan with specific fixes to improve AI citation likelihood.

## Links

- Profile: https://bilarna.com/provider/emarketed
- Structured data: https://bilarna.com/provider/emarketed/agent.json
- API schema: https://bilarna.com/provider/emarketed/openapi.yaml